CULVER
CITY, CA - KidGenics, a leader in children's oral hygiene, introduces
Tooth Tat 2's, a new dental care product disguised as decorative tooth
art for kids. KidGenics, maker of the best selling 60 Second Time
Machine electric toothbrushes for children, creates Tooth Tat 2's
as a natural extension of its ongoing commitment to provide an entertaining
approach to good oral hygiene among kids.
Tooth
Tat 2's are a temporary, peel-on, brush-off decorative appliqué that
are placed on clean dental surfaces. They come in an assortment of
four packages: Love Pac, Friendship Pac, X-Pac and Yuk Pac. Each packet
includes 16 Tat 2's and retails for $2.99. Individual designs range
from happy faces, hearts, peace signs and "holes" to black teeth,
spiders, eyeballs and aliens.
Developed
by dentists, manufactured from completely safe, food grade materials,
Tooth Tat 2's encourage brushing. "Research shows that most children
brush once a day, maximum," says Loren Krok, executive vice president
of KidGenics and its parent company Oralgiene USA. "The Tooth Tat
2's encourage twice a day brushing and require a clean dental surface
to adhere, therefore kids need to do a thorough job of cleaning their
teeth to wear them." Tooth Tat 2's last up to 24 hours on teeth and
are easily removed by brushing.
According
to Krok, Tooth Tat 2's have tested very well. "Kids love making a
'statement' with the designs on their teeth. While our core target
are kids 7 to 10-years-old, we expect Tat 2's to be of interest to
''tweens' as well as younger kids aspiring to emulate their siblings."
Krok
recommends the Tooth Tat 2's for everyday fun or for holidays and
special occasions such as Halloween as an alternative to giving out
candy, or at Christmas as stocking stuffers. They can also be distributed
as party favors, enclosed in cards and letters to children, or even
in Valentines.
About
KidGenics
Headquartered
in Culver City, Calif., KidGenics is a division of Oralgiene USA,
which manufactures and distributes the patented 60 Second Time Machine,
the first power toothbrush designed specifically for children, and
other distinctive oral health products marketed directly to children
between the ages of five and 10 years. For more information on the
60 Second Time Machine toothbrush, visit www.timemachinetoothbrush.com
or call us at 1.800.933.6725. Electronic images are available. Visit
our ONLINE
STORE to purchase one of our products.
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